http://fidm.com/academics/majors/merchandise-marketing/student-gallery/index.html en Gallery of student projects from FIDM's Merchandise Marketing major Copyright (c) 2006 The Fashion Institute of Design and Merchandising. Mon, 25 Sep 2006 14:37:14 -0700 http://fidm.com/academics/majors/merchandise-marketing/student-gallery/images/1_buying_tjmaxx_lg.jpg Students learn that buying is much more than purchasing the latest fashions. The buying process includes planning, purchasing, and allocation of merchandise. Students work with retailers like TJMaxx, and learn to project sales trends, plan merchandise assortments, and forecast profitability. http://fidm.com/academics/majors/merchandise-marketing/student-gallery/images/2_trendboard1_lg.jpg Students learn to analyze predictive trend reports, lifestyle and business trends that affect retail merchandising, and marketing decision. http://fidm.com/academics/majors/merchandise-marketing/student-gallery/images/3_management_windsor_lg.jpg Students have the exciting opportunity to research various organizations and learn from some of the industry\'s top leaders. Pictured is Ike Zakaria, President of Windsor Fashions, discussing future trends with students from the Applied Buying course. http://fidm.com/academics/majors/merchandise-marketing/student-gallery/images/4_marketing_isea_lg.jpg Students have the challenging task of finding the next hot item and using their knowledge of the target customer to determine the best ways to market and sell it in a competitive arena. Here, a student developed a strategy to market a waterproof iPod device for surfers.